Leading barriers for online shopping Thailand 2023

Published by Kankanit Ciba, Apr 5, 2024
According to a survey on e-commerce and online shopping in Thailand as of January 2023, the leading challenge for online shopping was trust in payment with a share of over 39 percent of the respondents. This was followed closely by deceptive advertising at almost 39 percent.

Major challenges for online shopping in Thailand as of January 2023

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Release date

April 2023

Region

Thailand

Survey time period

January 2023

Number of respondents

1,032 respondents

Age group

18 years and older

Supplementary notes

Original question: "What are the main challenges to your online shopping?"

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Statistics on " E-commerce in Thailand "

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Other statistics that may interest you E-commerce in Thailand

Overview

5

Key indicators

6

Segments

6

E-commerce users

5

Leading platforms

5

Payment methods

5

Logistics

5

Consumer behavior

5

Further related statistics

2

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Topics

E-commerce in ThailandRetail sector in ThailandThe digital market in ThailandRetail shopping behavior in ThailandSocial commerce in Thailand
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