According to a survey conducted in South Korea by Opensurvey in May 2022, about 21 percent of respondents purchased home appliances online via open market or social commerce. Overall, respondents seemed to prefer online purchase channels over offline ones.
Purchase channels of home appliances in South Korea as of May 2022
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Opensurvey. (May 30, 2022). Purchase channels of home appliances in South Korea as of May 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1383095/south-korea-home-appliance-purchase-channels/
Opensurvey. "Purchase channels of home appliances in South Korea as of May 2022." Chart. May 30, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1383095/south-korea-home-appliance-purchase-channels/
Opensurvey. (2022). Purchase channels of home appliances in South Korea as of May 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1383095/south-korea-home-appliance-purchase-channels/
Opensurvey. "Purchase Channels of Home Appliances in South Korea as of May 2022." Statista, Statista Inc., 30 May 2022, https://www.statista.com/statistics/1383095/south-korea-home-appliance-purchase-channels/
Opensurvey, Purchase channels of home appliances in South Korea as of May 2022 Statista, https://www.statista.com/statistics/1383095/south-korea-home-appliance-purchase-channels/ (last visited November 22, 2024)
Purchase channels of home appliances in South Korea as of May 2022 [Graph], Opensurvey, May 30, 2022. [Online]. Available: https://www.statista.com/statistics/1383095/south-korea-home-appliance-purchase-channels/
