According to a survey conducted in South Korea by Opensurvey in May 2022, more than half of the respondents used a search platform to look up information online when buying home appliances. Around 27 percent answered to use open market or social commerce platforms as an information channel for home appliance purchases.
Online information channels for home appliances in South Korea as of May 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Opensurvey. (May 30, 2022). Online information channels for home appliances in South Korea as of May 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1382993/south-korea-home-appliance-online-information-channels/
Opensurvey. "Online information channels for home appliances in South Korea as of May 2022." Chart. May 30, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1382993/south-korea-home-appliance-online-information-channels/
Opensurvey. (2022). Online information channels for home appliances in South Korea as of May 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1382993/south-korea-home-appliance-online-information-channels/
Opensurvey. "Online Information Channels for Home Appliances in South Korea as of May 2022." Statista, Statista Inc., 30 May 2022, https://www.statista.com/statistics/1382993/south-korea-home-appliance-online-information-channels/
Opensurvey, Online information channels for home appliances in South Korea as of May 2022 Statista, https://www.statista.com/statistics/1382993/south-korea-home-appliance-online-information-channels/ (last visited November 22, 2024)
Online information channels for home appliances in South Korea as of May 2022 [Graph], Opensurvey, May 30, 2022. [Online]. Available: https://www.statista.com/statistics/1382993/south-korea-home-appliance-online-information-channels/