According to a survey on influencer marketing conducted in Thailand as of October 2022, Facebook was the leading social media platform for influencer marketing campaigns with a share of around 35.3 percent. Meanwhile, Twitter accounted for the least share of roughly 9.4 percent for such campaigns.
Most commonly used social media platforms for influencer marketing campaigns in Thailand as of October 2022
The source did not specify figures for the total number of respondents in Thailand.
The report covered Cambodia, Hong Kong, Indonesia, Japan, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam and leveraged data points from over 500,000 influencers.
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AnyMind Group. (October 26, 2022). Most commonly used social media platforms for influencer marketing campaigns in Thailand as of October 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1382737/thailand-leading-social-media-for-influencer-marketing-campaigns/
AnyMind Group. "Most commonly used social media platforms for influencer marketing campaigns in Thailand as of October 2022." Chart. October 26, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1382737/thailand-leading-social-media-for-influencer-marketing-campaigns/
AnyMind Group. (2022). Most commonly used social media platforms for influencer marketing campaigns in Thailand as of October 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1382737/thailand-leading-social-media-for-influencer-marketing-campaigns/
AnyMind Group. "Most Commonly Used Social Media Platforms for Influencer Marketing Campaigns in Thailand as of October 2022." Statista, Statista Inc., 26 Oct 2022, https://www.statista.com/statistics/1382737/thailand-leading-social-media-for-influencer-marketing-campaigns/
AnyMind Group, Most commonly used social media platforms for influencer marketing campaigns in Thailand as of October 2022 Statista, https://www.statista.com/statistics/1382737/thailand-leading-social-media-for-influencer-marketing-campaigns/ (last visited December 21, 2024)
Most commonly used social media platforms for influencer marketing campaigns in Thailand as of October 2022 [Graph], AnyMind Group, October 26, 2022. [Online]. Available: https://www.statista.com/statistics/1382737/thailand-leading-social-media-for-influencer-marketing-campaigns/
