In 2022, hair medication brand Keeps was the leading one in terms of YouTube ad spend, with more than 17 million U.S. dollars. The German meal kit company Hello Fresh followed closely with almost the same value of 17 million in total YouTube ad spend.
Leading brands on YouTube in the United States and Canada in 2022, by influencer media value
(in million U.S. dollars)
Methodology: The data presented was collected from over 29,000 sponsored YouTube videos. The video database consisted of clips posted from January to December 2022, from creators based in the United States and Canada. They all complied with the FTC disclosure regulation.
Figures have been rounded.
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NeoReach. (March 10, 2023). Leading brands on YouTube in the United States and Canada in 2022, by influencer media value (in million U.S. dollars) [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1381537/youtube-ad-spend-top-brands-us-canada/
NeoReach. "Leading brands on YouTube in the United States and Canada in 2022, by influencer media value (in million U.S. dollars)." Chart. March 10, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1381537/youtube-ad-spend-top-brands-us-canada/
NeoReach. (2023). Leading brands on YouTube in the United States and Canada in 2022, by influencer media value (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1381537/youtube-ad-spend-top-brands-us-canada/
NeoReach. "Leading Brands on Youtube in The United States and Canada in 2022, by Influencer Media Value (in Million U.S. Dollars)." Statista, Statista Inc., 10 Mar 2023, https://www.statista.com/statistics/1381537/youtube-ad-spend-top-brands-us-canada/
NeoReach, Leading brands on YouTube in the United States and Canada in 2022, by influencer media value (in million U.S. dollars) Statista, https://www.statista.com/statistics/1381537/youtube-ad-spend-top-brands-us-canada/ (last visited October 02, 2024)
Leading brands on YouTube in the United States and Canada in 2022, by influencer media value (in million U.S. dollars) [Graph], NeoReach, March 10, 2023. [Online]. Available: https://www.statista.com/statistics/1381537/youtube-ad-spend-top-brands-us-canada/