According to a 2023 survey conducted in the Philippines, approximately 65.41 percent of respondents indicated their online purchasing decision was most likely influenced by the websites' reviews. In comparison, 10.62 percent of respondents made online purchases due to being influenced by a celebrity.
Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023
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Standard Insights. (April 5, 2023). Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard Insights. "Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023." Chart. April 5, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard Insights. (2023). Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard Insights. "Sources That Influenced Online Purchasing Decisions among Consumers in The Philippines as of January 2023." Statista, Statista Inc., 5 Apr 2023, https://www.statista.com/statistics/1381423/philippines-influences-on-online-purchasing-decision/
Standard Insights, Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023 Statista, https://www.statista.com/statistics/1381423/philippines-influences-on-online-purchasing-decision/ (last visited November 21, 2024)
Sources that influenced online purchasing decisions among consumers in the Philippines as of January 2023 [Graph], Standard Insights, April 5, 2023. [Online]. Available: https://www.statista.com/statistics/1381423/philippines-influences-on-online-purchasing-decision/
