According to a study conducted in Japan in July of 2022, more than half of the respondents stated that they were only willing to buy organic food as long as it was priced the same as regular products. Less than 39 percent of respondents were to some degree ready to spend more on their groceries if it meant that the products were manufactured in an environmentally friendly manner.
Willingness of consumers to buy environmentally friendly food depending on its price in Japan as of July 2022
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JFC . (September 15, 2022). Willingness of consumers to buy environmentally friendly food depending on its price in Japan as of July 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1381311/japan-organic-agricultural-product-consumer-willingness-to-buy-depending-on-price/
JFC . "Willingness of consumers to buy environmentally friendly food depending on its price in Japan as of July 2022." Chart. September 15, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1381311/japan-organic-agricultural-product-consumer-willingness-to-buy-depending-on-price/
JFC . (2022). Willingness of consumers to buy environmentally friendly food depending on its price in Japan as of July 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1381311/japan-organic-agricultural-product-consumer-willingness-to-buy-depending-on-price/
JFC . "Willingness of Consumers to Buy Environmentally Friendly Food Depending on Its Price in Japan as of July 2022." Statista, Statista Inc., 15 Sep 2022, https://www.statista.com/statistics/1381311/japan-organic-agricultural-product-consumer-willingness-to-buy-depending-on-price/
JFC , Willingness of consumers to buy environmentally friendly food depending on its price in Japan as of July 2022 Statista, https://www.statista.com/statistics/1381311/japan-organic-agricultural-product-consumer-willingness-to-buy-depending-on-price/ (last visited December 22, 2024)
Willingness of consumers to buy environmentally friendly food depending on its price in Japan as of July 2022 [Graph], JFC , September 15, 2022. [Online]. Available: https://www.statista.com/statistics/1381311/japan-organic-agricultural-product-consumer-willingness-to-buy-depending-on-price/