From January to October 2022, JACOBS was the brand with the highest expenditure on advertising in the coffee industry in Czechia. It spent over 202 million Czech koruna in this time frame. Tchibo placed second with a spending of 158 million koruna, followed by L'OR with an expenditure of 116 million koruna.
Coffee brands with the highest advertising expenditure in Czechia from January to October 2022
(in million Czech koruna)
Characteristic
Expenditure in million Czech koruna
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These values correspond to the price list value which is not an equivalent to the net investment in advertising space. However, it does reflect the current development and trends in the advertising market.
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Nielsen Admosphere. (November 30, 2022). Coffee brands with the highest advertising expenditure in Czechia from January to October 2022 (in million Czech koruna) [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1381295/czechia-ad-expenditure-of-coffee-brands/
Nielsen Admosphere. "Coffee brands with the highest advertising expenditure in Czechia from January to October 2022 (in million Czech koruna)." Chart. November 30, 2022. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1381295/czechia-ad-expenditure-of-coffee-brands/
Nielsen Admosphere. (2022). Coffee brands with the highest advertising expenditure in Czechia from January to October 2022 (in million Czech koruna). Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1381295/czechia-ad-expenditure-of-coffee-brands/
Nielsen Admosphere. "Coffee Brands with The Highest Advertising Expenditure in Czechia from January to October 2022 (in Million Czech Koruna)." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1381295/czechia-ad-expenditure-of-coffee-brands/
Nielsen Admosphere, Coffee brands with the highest advertising expenditure in Czechia from January to October 2022 (in million Czech koruna) Statista, https://www.statista.com/statistics/1381295/czechia-ad-expenditure-of-coffee-brands/ (last visited July 27, 2024)
Coffee brands with the highest advertising expenditure in Czechia from January to October 2022 (in million Czech koruna) [Graph], Nielsen Admosphere, November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1381295/czechia-ad-expenditure-of-coffee-brands/