In 2022, the creator of the channel Unbox Therapy - where various tech and other products get showcased for the audience - was the leading one on YouTube in terms of number of brand collaborations - 45 in total. Second came the UFD Tech channel creator, with 40 brands that he was collaborating with in 2022.
Leading creators on YouTube in the United States and Canada in 2022, by number of brand collaborations
Methodology: The data presented was collected from over 29,000 sponsored YouTube videos. The video database consisted of clips posted from January to December 2022, from creators based in the United States and Canada. They all complied with the FTC disclosure regulation.
Figures have been rounded.
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NeoReach. (March 10, 2023). Leading creators on YouTube in the United States and Canada in 2022, by number of brand collaborations [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1381010/youtube-top-creators-us-canada-brand-collab/
NeoReach. "Leading creators on YouTube in the United States and Canada in 2022, by number of brand collaborations." Chart. March 10, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1381010/youtube-top-creators-us-canada-brand-collab/
NeoReach. (2023). Leading creators on YouTube in the United States and Canada in 2022, by number of brand collaborations. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1381010/youtube-top-creators-us-canada-brand-collab/
NeoReach. "Leading Creators on Youtube in The United States and Canada in 2022, by Number of Brand Collaborations." Statista, Statista Inc., 10 Mar 2023, https://www.statista.com/statistics/1381010/youtube-top-creators-us-canada-brand-collab/
NeoReach, Leading creators on YouTube in the United States and Canada in 2022, by number of brand collaborations Statista, https://www.statista.com/statistics/1381010/youtube-top-creators-us-canada-brand-collab/ (last visited October 02, 2024)
Leading creators on YouTube in the United States and Canada in 2022, by number of brand collaborations [Graph], NeoReach, March 10, 2023. [Online]. Available: https://www.statista.com/statistics/1381010/youtube-top-creators-us-canada-brand-collab/