The source forecast that the global printed signage market will occupy around 10 billion square meters in 2023. The figure was projected to increase slowly in the following years, reaching 10.4 billion square meters by 2028. According to another source, traditional out-of-home (OOH) advertising spending worldwide will amount to an estimated 21.73 billion dollars in 2023.
Total area of the printed signage segment worldwide from 2018 to 2028
(in billion square meters)
The Statista estimate for 2018 to 2022 is based on values in 2023 and the compound annual growth rate from 2018 to 2023 of -1.4 percent, which were provided by the source. An exponential development of the market was assumed.
The Statista estimate for 2024 to 2028 is based on values in 2028 and the compound annual growth rate from 2023 to 2028 of 0.7 percent, which were provided by the source. An exponential development of the market was assumed.
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Statista. (May 3, 2023). Total area of the printed signage segment worldwide from 2018 to 2028 (in billion square meters) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1380921/global-area-printed-signage/
Statista. "Total area of the printed signage segment worldwide from 2018 to 2028 (in billion square meters)." Chart. May 3, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1380921/global-area-printed-signage/
Statista. (2023). Total area of the printed signage segment worldwide from 2018 to 2028 (in billion square meters). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1380921/global-area-printed-signage/
Statista. "Total Area of The Printed Signage Segment Worldwide from 2018 to 2028 (in Billion Square Meters)." Statista, Statista Inc., 3 May 2023, https://www.statista.com/statistics/1380921/global-area-printed-signage/
Statista, Total area of the printed signage segment worldwide from 2018 to 2028 (in billion square meters) Statista, https://www.statista.com/statistics/1380921/global-area-printed-signage/ (last visited November 22, 2024)
Total area of the printed signage segment worldwide from 2018 to 2028 (in billion square meters) [Graph], Statista, May 3, 2023. [Online]. Available: https://www.statista.com/statistics/1380921/global-area-printed-signage/
