In the first half of 2023, Alphabet increased its advertising spending in the telecommunications industry in Germany by 21 million euros. United Internet followed with an 18 million ad expenditure increase. On the other hand, Vodafone decreased its ad spend regarding telecommunications in Germany by 32 million.
Change in advertising spending of selected telecommunications advertisers in Germany in 1st half 2023
(in million euros)
Characteristic
Spending in million euros
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Seven.One Media GmbH. (August 24, 2023). Change in advertising spending of selected telecommunications advertisers in Germany in 1st half 2023 (in million euros) [Graph]. In Statista. Retrieved July 04, 2024, from https://www.statista.com/statistics/1380703/change-advertising-spending-telecommunications-advertisers-germany/
Seven.One Media GmbH. "Change in advertising spending of selected telecommunications advertisers in Germany in 1st half 2023 (in million euros)." Chart. August 24, 2023. Statista. Accessed July 04, 2024. https://www.statista.com/statistics/1380703/change-advertising-spending-telecommunications-advertisers-germany/
Seven.One Media GmbH. (2023). Change in advertising spending of selected telecommunications advertisers in Germany in 1st half 2023 (in million euros). Statista. Statista Inc.. Accessed: July 04, 2024. https://www.statista.com/statistics/1380703/change-advertising-spending-telecommunications-advertisers-germany/
Seven.One Media GmbH. "Change in Advertising Spending of Selected Telecommunications Advertisers in Germany in 1st Half 2023 (in Million Euros)." Statista, Statista Inc., 24 Aug 2023, https://www.statista.com/statistics/1380703/change-advertising-spending-telecommunications-advertisers-germany/
Seven.One Media GmbH, Change in advertising spending of selected telecommunications advertisers in Germany in 1st half 2023 (in million euros) Statista, https://www.statista.com/statistics/1380703/change-advertising-spending-telecommunications-advertisers-germany/ (last visited July 04, 2024)
Change in advertising spending of selected telecommunications advertisers in Germany in 1st half 2023 (in million euros) [Graph], Seven.One Media GmbH, August 24, 2023. [Online]. Available: https://www.statista.com/statistics/1380703/change-advertising-spending-telecommunications-advertisers-germany/