In the first half of 2023, Theo Müller increased its advertising spending in the food industry in Germany by 25 million euros. Oetker Gruppe followed with a 23 million ad expenditure increase. On the other hand, Ferrero decreased its food advertising in the country by 71 million.
Change in advertising spending of selected food advertisers in Germany in 1st half 2023
(in million euros)
Characteristic
Spending in million euros
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Seven.One Media GmbH. (August 24, 2023). Change in advertising spending of selected food advertisers in Germany in 1st half 2023 (in million euros) [Graph]. In Statista. Retrieved July 04, 2024, from https://www.statista.com/statistics/1380691/change-advertising-spending-food-advertisers-germany/
Seven.One Media GmbH. "Change in advertising spending of selected food advertisers in Germany in 1st half 2023 (in million euros)." Chart. August 24, 2023. Statista. Accessed July 04, 2024. https://www.statista.com/statistics/1380691/change-advertising-spending-food-advertisers-germany/
Seven.One Media GmbH. (2023). Change in advertising spending of selected food advertisers in Germany in 1st half 2023 (in million euros). Statista. Statista Inc.. Accessed: July 04, 2024. https://www.statista.com/statistics/1380691/change-advertising-spending-food-advertisers-germany/
Seven.One Media GmbH. "Change in Advertising Spending of Selected Food Advertisers in Germany in 1st Half 2023 (in Million Euros)." Statista, Statista Inc., 24 Aug 2023, https://www.statista.com/statistics/1380691/change-advertising-spending-food-advertisers-germany/
Seven.One Media GmbH, Change in advertising spending of selected food advertisers in Germany in 1st half 2023 (in million euros) Statista, https://www.statista.com/statistics/1380691/change-advertising-spending-food-advertisers-germany/ (last visited July 04, 2024)
Change in advertising spending of selected food advertisers in Germany in 1st half 2023 (in million euros) [Graph], Seven.One Media GmbH, August 24, 2023. [Online]. Available: https://www.statista.com/statistics/1380691/change-advertising-spending-food-advertisers-germany/