Small home appliance retail sales value in the United States 2015-2024, by category

The small home appliances market in the United States is projected to have a retail sales value of almost 27 billion U.S. dollars in 2020. The small household appliances market contains four major categories: personal care appliances, cooking appliances, food preparation appliances, and home environment appliances. The two largest segments in 2020 are personal care appliances with 9.22 billion U.S. dollars in retail sales value and home environment appliances with 8.63 billion U.S. dollars in retail sales value.

Smart home appliances in the United States

With more and more of smart home products infiltrating the home environment, it is not surprising that home environment appliances are expected to grow in sales value in the coming years. Home environment appliances are anything from a lighting control system, home security, door locks, vacuum robots, or thermostats, to name a few. All of which can be integrated into a smart home environment. Smart home technology penetration is currently particularly high in the United States compared to other countries worldwide.