In 2023, the share of consumers who said they would buy smaller sizes of brands to save in Egypt is 20 percent. Saudi Arabia came second among the selected MENA countries as 17 percent of the respondents said that they would purchase smaller sizes of brands to save in 2023.
Share of consumers buying smaller sizes of brands to save in the Middle East and North Africa (MENA) in 2023, by country
Note: Original question was phrased as follows: "Understanding states of savings; staking strategy around the ways consumers themselves choose to save on expenses."
MENA selected countries are Saudi Arabia, Egypt and Turkey.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
NielsenIQ. (March 14, 2023). Share of consumers buying smaller sizes of brands to save in the Middle East and North Africa (MENA) in 2023, by country [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1380626/mena-share-of-consumers-buying-smaller-sizes-of-brands-to-save-by-country/
NielsenIQ. "Share of consumers buying smaller sizes of brands to save in the Middle East and North Africa (MENA) in 2023, by country." Chart. March 14, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1380626/mena-share-of-consumers-buying-smaller-sizes-of-brands-to-save-by-country/
NielsenIQ. (2023). Share of consumers buying smaller sizes of brands to save in the Middle East and North Africa (MENA) in 2023, by country. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1380626/mena-share-of-consumers-buying-smaller-sizes-of-brands-to-save-by-country/
NielsenIQ. "Share of Consumers Buying Smaller Sizes of Brands to save in The Middle East and North Africa (Mena) in 2023, by Country." Statista, Statista Inc., 14 Mar 2023, https://www.statista.com/statistics/1380626/mena-share-of-consumers-buying-smaller-sizes-of-brands-to-save-by-country/
NielsenIQ, Share of consumers buying smaller sizes of brands to save in the Middle East and North Africa (MENA) in 2023, by country Statista, https://www.statista.com/statistics/1380626/mena-share-of-consumers-buying-smaller-sizes-of-brands-to-save-by-country/ (last visited November 21, 2024)
Share of consumers buying smaller sizes of brands to save in the Middle East and North Africa (MENA) in 2023, by country [Graph], NielsenIQ, March 14, 2023. [Online]. Available: https://www.statista.com/statistics/1380626/mena-share-of-consumers-buying-smaller-sizes-of-brands-to-save-by-country/
