According to a 2023 survey conducted in Indonesia, it was found that affordability was the most important factor that influenced around 65.8 percent of respondents in choosing the brand for their smartphones. It was followed by performance level and camera quality, as stated by around 51.1 and 40.9 percent of respondents, respectively.
Most important factors in choosing smartphone brands in Indonesia as of March 2023
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Katadata. (March 13, 2023). Most important factors in choosing smartphone brands in Indonesia as of March 2023 [Graph]. In Statista. Retrieved November 12, 2024, from https://www.statista.com/statistics/1380387/indonesia-leading-consideration-in-choosing-smartphone-brand/
Katadata. "Most important factors in choosing smartphone brands in Indonesia as of March 2023." Chart. March 13, 2023. Statista. Accessed November 12, 2024. https://www.statista.com/statistics/1380387/indonesia-leading-consideration-in-choosing-smartphone-brand/
Katadata. (2023). Most important factors in choosing smartphone brands in Indonesia as of March 2023. Statista. Statista Inc.. Accessed: November 12, 2024. https://www.statista.com/statistics/1380387/indonesia-leading-consideration-in-choosing-smartphone-brand/
Katadata. "Most Important Factors in Choosing Smartphone Brands in Indonesia as of March 2023." Statista, Statista Inc., 13 Mar 2023, https://www.statista.com/statistics/1380387/indonesia-leading-consideration-in-choosing-smartphone-brand/
Katadata, Most important factors in choosing smartphone brands in Indonesia as of March 2023 Statista, https://www.statista.com/statistics/1380387/indonesia-leading-consideration-in-choosing-smartphone-brand/ (last visited November 12, 2024)
Most important factors in choosing smartphone brands in Indonesia as of March 2023 [Graph], Katadata, March 13, 2023. [Online]. Available: https://www.statista.com/statistics/1380387/indonesia-leading-consideration-in-choosing-smartphone-brand/
