In 2023, over half of consumers used tools based on generative AI for product or service recommendations worldwide. Millennials were the most familiar with this type of technology, as 56 percent of them replaced traditional search engines with gen-AI tools.
Share of shoppers replacing traditional search engines with generative-AI tools for product and service recommendations in 2023, by generation
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Capgemini. (January 11, 2024). Share of shoppers replacing traditional search engines with generative-AI tools for product and service recommendations in 2023, by generation [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1380351/gen-ai-for-product-recommendations-by-generation/
Capgemini. "Share of shoppers replacing traditional search engines with generative-AI tools for product and service recommendations in 2023, by generation." Chart. January 11, 2024. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1380351/gen-ai-for-product-recommendations-by-generation/
Capgemini. (2024). Share of shoppers replacing traditional search engines with generative-AI tools for product and service recommendations in 2023, by generation. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1380351/gen-ai-for-product-recommendations-by-generation/
Capgemini. "Share of Shoppers Replacing Traditional Search Engines with Generative-ai Tools for Product and Service Recommendations in 2023, by Generation." Statista, Statista Inc., 11 Jan 2024, https://www.statista.com/statistics/1380351/gen-ai-for-product-recommendations-by-generation/
Capgemini, Share of shoppers replacing traditional search engines with generative-AI tools for product and service recommendations in 2023, by generation Statista, https://www.statista.com/statistics/1380351/gen-ai-for-product-recommendations-by-generation/ (last visited December 25, 2024)
Share of shoppers replacing traditional search engines with generative-AI tools for product and service recommendations in 2023, by generation [Graph], Capgemini, January 11, 2024. [Online]. Available: https://www.statista.com/statistics/1380351/gen-ai-for-product-recommendations-by-generation/