Main online shopping segments in the Netherlands 2022, by market share

Published by
Koen van Gelder
,
Sep 4, 2024
In 2022, purchases of fashion items were popular in the Netherlands, standing as the most successful e-commerce category with a market share of 31 percent. Consumer electronics and media products accounted for nearly one-fourth of the e-commerce market, while transactions of food and personal care did not go over 12 percent of the total.

Leading e-commerce categories in the Netherlands in 2022, by market share

CharacteristicE-commerce market share
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Showing entries 1 to 5 (5 entries in total)
Statistic: Leading e-commerce categories in the Netherlands in 2022, by market share

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Release date

April 2023

Region

Netherlands

Survey time period

2022

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Statistics on " E-commerce in the Netherlands "

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