Promotional sales of FMCG in Romania 2018-2023
According to the source, the share of promotional sales of FMCG was 25 percent in Romania in 2018 - typical for a stable economy. In 2020, the market share dropped, although it is usually expected to rise during periods affected by inflation. The share normalized by 2023, reaching 25.3 percent in 2023 in Romania.