Share of minors asking for a product due to online ads in Brazil 2023, by age group

Published by
J. G. Navarro,
Oct 23, 2024
As of July 2023, around 56 percent of parents and guardians surveyed in Brazil said their children aged nine to 10 asked them to buy a product after accessing an online ad during the 12 months preceding the interviews. Among the 11-12 age group, the share stood at 41 percent.

Percentage of minors asking for a product after accessing online ads according to their parents or guardians in Brazil as of July 2023, by age group

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

October 2023

Region

Brazil

Survey time period

March to July 2023

Number of respondents

5,408 respondents

Age group

9-17 years

Special properties

in the previous 12 months

Method of interview

Face-to-face interview

Supplementary notes

The sources interviewed 2,704 online children and adolescents (aged nine to 17 years), and 2,704 parents and guardians, totaling 5,408 respondents.

Percentage points exceeding or not adding up to 100 are probably due to rounding.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Advertising and marketing to children and teenagers in Brazil "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Advertising and marketing to children and teenagers in Brazil

Overview

8

Advertising consumption and perception

4

Impact on households' consumption

6

Most well-known entertainment brands

8

Favorite brands

8

Spotlight: parental advisory

4

Further related statistics

10

Further Content: You might find this interesting as well

Statistics

Topics

Advertising to children in Brazil
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.