According to a survey on consumer behavior conducted in Indonesia in 2022, 73 percent of respondents had purchased and searched for skin care and makeup products through omnichannel in the last three months. The same survey found that 23 percent of the respondents had tried new digital shopping methods.
Skin care and makeup product searches and purchases in the last three months among consumers in Indonesia as of August 2022, by channel
Original questions:
"Which best describes how you have researched the following categories over the last three months?"
"Which best describes how you have purchased the following categories over the last three months?"
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McKinsey & Company. (October 17, 2022). Skin care and makeup product searches and purchases in the last three months among consumers in Indonesia as of August 2022, by channel [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1379140/indonesia-skin-care-and-makeup-product-purchases-and-searches-by-channel/
McKinsey & Company. "Skin care and makeup product searches and purchases in the last three months among consumers in Indonesia as of August 2022, by channel." Chart. October 17, 2022. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1379140/indonesia-skin-care-and-makeup-product-purchases-and-searches-by-channel/
McKinsey & Company. (2022). Skin care and makeup product searches and purchases in the last three months among consumers in Indonesia as of August 2022, by channel. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1379140/indonesia-skin-care-and-makeup-product-purchases-and-searches-by-channel/
McKinsey & Company. "Skin Care and Makeup Product Searches and Purchases in The Last Three Months among Consumers in Indonesia as of August 2022, by Channel." Statista, Statista Inc., 17 Oct 2022, https://www.statista.com/statistics/1379140/indonesia-skin-care-and-makeup-product-purchases-and-searches-by-channel/
McKinsey & Company, Skin care and makeup product searches and purchases in the last three months among consumers in Indonesia as of August 2022, by channel Statista, https://www.statista.com/statistics/1379140/indonesia-skin-care-and-makeup-product-purchases-and-searches-by-channel/ (last visited October 02, 2024)
Skin care and makeup product searches and purchases in the last three months among consumers in Indonesia as of August 2022, by channel [Graph], McKinsey & Company, October 17, 2022. [Online]. Available: https://www.statista.com/statistics/1379140/indonesia-skin-care-and-makeup-product-purchases-and-searches-by-channel/