Gen Z were most likely to state that they had reduced their alcohol consumption since the New Year in 2023. Alcohol reduction was correlated with age, where older generations were less likely to be drinking less.
Share of consumers reducing alcohol consumption in Canada in 2023, by generation
Characteristic
Share of respondents
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Ipsos. (March 12, 2023). Share of consumers reducing alcohol consumption in Canada in 2023, by generation [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1379037/alcohol-consumption-reduction-canada-by-generation/
Ipsos. "Share of consumers reducing alcohol consumption in Canada in 2023, by generation." Chart. March 12, 2023. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1379037/alcohol-consumption-reduction-canada-by-generation/
Ipsos. (2023). Share of consumers reducing alcohol consumption in Canada in 2023, by generation. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1379037/alcohol-consumption-reduction-canada-by-generation/
Ipsos. "Share of Consumers Reducing Alcohol Consumption in Canada in 2023, by Generation." Statista, Statista Inc., 12 Mar 2023, https://www.statista.com/statistics/1379037/alcohol-consumption-reduction-canada-by-generation/
Ipsos, Share of consumers reducing alcohol consumption in Canada in 2023, by generation Statista, https://www.statista.com/statistics/1379037/alcohol-consumption-reduction-canada-by-generation/ (last visited July 03, 2024)
Share of consumers reducing alcohol consumption in Canada in 2023, by generation [Graph], Ipsos, March 12, 2023. [Online]. Available: https://www.statista.com/statistics/1379037/alcohol-consumption-reduction-canada-by-generation/