According to a study of iOS users in the United States, 88 percent of Gen Z users used the Apple App Store. Amazon followed as the second-most used shopping app, with a usage rate of 71 percent among Gen Z mobile commerce shoppers.
Most popular shopping apps among Gen Z users in the United States as of July 2023
Characteristic
Share of respondents
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Measure Protocol. (September 1, 2023). Most popular shopping apps among Gen Z users in the United States as of July 2023 [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol. "Most popular shopping apps among Gen Z users in the United States as of July 2023." Chart. September 1, 2023. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol. (2023). Most popular shopping apps among Gen Z users in the United States as of July 2023. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol. "Most Popular Shopping Apps among Gen Z Users in The United States as of July 2023." Statista, Statista Inc., 1 Sep 2023, https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/
Measure Protocol, Most popular shopping apps among Gen Z users in the United States as of July 2023 Statista, https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/ (last visited July 03, 2024)
Most popular shopping apps among Gen Z users in the United States as of July 2023 [Graph], Measure Protocol, September 1, 2023. [Online]. Available: https://www.statista.com/statistics/1378990/us-gen-z-shopping-apps-usage/