Neobanking and neobrokerage popularity in Germany 2023, by brand

Neobanking and neobrokerage awareness, popularity, and usage in Germany in 2023, by brand

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Source

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Release date

December 2023

Region

Germany

Survey time period

October 20, 2023 to November 7, 2023

Number of respondents

2,486 respondents

Age group

18-64 years

Special properties

residential online population

Method of interview

Questionnaire

Supplementary notes

The questions were phrased by the source as follows:
Awareness: "Do you know this brand, even if only by name? (multi-pick)"
Popularity: "When it comes to neobanking and neobrokerage, which of the following brands do you like? (multi-pick)"
Usage: "When it comes to neobanking and neobrokerage, which of the following brands have you used in the past 12 months? (multi-pick)"

The base for the questions about popularity and usage was respondents who knew the individual brand. More information on the methodology can be found here.

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For single users
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  • The statistic on this page is a Premium Statistic and is included in this account.

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