Online shoppers' satisfaction with a product purchased abroad is the main factor motivating customer retention when buying internationally. When asked which factors would encourage them to purchase again from a foreign website, almost half of respondents answered a delivery time that met their expectations.
Leading factors for consumer retention when shopping online internationally in 2022
* Buyers who have shopped online in the past year and bought from a brand or retailer based outside of their country. Approximately 1,000 respondents per the following markets: U.S., Canada, UK, Germany, France, China, Japan, UAE, and Australia.
To answer the question posed on the survey, respondents could choose up to three reasons. This statistic only shows the five most chosen factors.
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Global-e. (May 1, 2023). Leading factors for consumer retention when shopping online internationally in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1378755/cross-border-e-commerce-customer-retention-factors/
Global-e. "Leading factors for consumer retention when shopping online internationally in 2022." Chart. May 1, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1378755/cross-border-e-commerce-customer-retention-factors/
Global-e. (2023). Leading factors for consumer retention when shopping online internationally in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1378755/cross-border-e-commerce-customer-retention-factors/
Global-e. "Leading Factors for Consumer Retention When Shopping Online Internationally in 2022." Statista, Statista Inc., 1 May 2023, https://www.statista.com/statistics/1378755/cross-border-e-commerce-customer-retention-factors/
Global-e, Leading factors for consumer retention when shopping online internationally in 2022 Statista, https://www.statista.com/statistics/1378755/cross-border-e-commerce-customer-retention-factors/ (last visited December 21, 2024)
Leading factors for consumer retention when shopping online internationally in 2022 [Graph], Global-e, May 1, 2023. [Online]. Available: https://www.statista.com/statistics/1378755/cross-border-e-commerce-customer-retention-factors/
