Change in Amazon Prime Day sponsored ads sales in Germany 2019-2022

Published by Daniela Coppola, Feb 12, 2024
In 2021, sales from sponsored ads experienced outstanding growth on amazon.de during Prime Day. That year, attributed sales grew by 502 percent, compared to the previous 14 days. In turn, sponsored ads displayed during Prime Days on July 12 and 13, 2022 registered a sales growth of 298 percent on the German marketplace of Amazon.

Percentage growth of Amazon Prime Day sales from sponsored ads on amazon.de from 2019 to 2022

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

March 2023

Region

Germany

Survey time period

2019 to 2022

Special properties

includes sponsored products, brands, and display

Supplementary notes

Shopping period dates :
Prime Day 2019: July 15 and 16, 2019,
Prime Day 2020: October 13 and 14, 2020,
Prime Day 2021: June 21 and 22, 2021,
Prime Day 2022: July 12 and 13, 2022,
Prime Early Access Sale 2022: October 12 and 13, 2022.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Amazon Prime Day "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Amazon Prime Day

Overview

5

Prime Day sales

7

Online shopping

7

Online advertising

4

Further related statistics

5

Further Content: You might find this interesting as well

Statistics

Topics

Amazon Prime DayE-commerce worldwideAmazonAmazon PrimeAmazon Prime Video
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.