Impact of inflation on consumption habits in India 2023

Published by A. Minhas, Apr 18, 2024
A survey conducted by Rakuten Insight in March 2023 found that 56 percent of respondents in India always checked prices before purchasing goods or services because of inflation. Moreover, 34 percent of respondents indicated that they had to cut back on unnecessary spending.

Impact of inflation on consumption habits across India as of March 2023

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Release date

April 2023

Region

India

Survey time period

March 9 to 31, 2023

Number of respondents

25,547 respondents

Age group

16 years and above

Method of interview

Online survey

Supplementary notes

Survey question: Have you noticed a change in your consumption habits due to inflation? choose all that applies.

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