During a survey held in early 2023, responding marketing leaders from the communications and media industry in the United Kingdom (UK) reported, on average, their companies spent roughly 37 percent of their marketing budget on mobile activities in 2023. They also reported that they planned to increase this share to 60 percent in the next five years.
Share of mobile in marketing budgets at for-profit companies in the United Kingdom (UK) as of February 2023, by industry
Industry
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In the next 12 months
In five years
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The CMO Survey. (March 24, 2023). Share of mobile in marketing budgets at for-profit companies in the United Kingdom (UK) as of February 2023, by industry [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1378023/share-mobile-marketing-budgets-for-profit-companies-uk-industry/
The CMO Survey. "Share of mobile in marketing budgets at for-profit companies in the United Kingdom (UK) as of February 2023, by industry." Chart. March 24, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1378023/share-mobile-marketing-budgets-for-profit-companies-uk-industry/
The CMO Survey. (2023). Share of mobile in marketing budgets at for-profit companies in the United Kingdom (UK) as of February 2023, by industry. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1378023/share-mobile-marketing-budgets-for-profit-companies-uk-industry/
The CMO Survey. "Share of Mobile in Marketing Budgets at For-profit Companies in The United Kingdom (Uk) as of February 2023, by Industry." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1378023/share-mobile-marketing-budgets-for-profit-companies-uk-industry/
The CMO Survey, Share of mobile in marketing budgets at for-profit companies in the United Kingdom (UK) as of February 2023, by industry Statista, https://www.statista.com/statistics/1378023/share-mobile-marketing-budgets-for-profit-companies-uk-industry/ (last visited July 22, 2024)
Share of mobile in marketing budgets at for-profit companies in the United Kingdom (UK) as of February 2023, by industry [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1378023/share-mobile-marketing-budgets-for-profit-companies-uk-industry/