Online fragrance sales in the U.S. 2020-2026
Online shopping for fragrances is becoming increasingly popular among consumers in the United States. In 2022, e-commerce perfume sales were expected to reach 240 million U.S. dollars. As more consumers become comfortable shopping for fragrances online, the industry is projected to enjoy substantial growth over the following four years and hit over 380 million dollars in sales by 2026.