Estimated share of personal care products sold through q-commerce in China 2022-2027

Published by
Xin Ou,
Feb 23, 2024
According to estimates, around four percent of personal care products in China were sold through quick commerce in 2022. It is predicted that the proportion will exceed 20 percent by 2027.

Projected share of personal care products sold by quick commerce channel in China from 2022 to 2027

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Release date

April 2023

Region

China

Survey time period

2022 to 2027

Supplementary notes

* Estimate.

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