Among the three types of sponsored ads presented in the data set, median advertising cost of sale (ACOS) of sponsored products ads on Amazon in the United Kingdom (UK) was the lowest, with 29.8 percent. Advertising cost of sale (ACOS) is the total cost of ad campaigns divided by the total revenue attributed to these campaigns. It is expressed as a percentage and is the metric most commonly used to indicate the efficiency of advertising campaigns.
Median Amazon sponsored ads advertising cost of sale (ACOS) in the United Kingdom (UK) in 2022, by type
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Perpetua Labs Limited. (March 31, 2023). Median Amazon sponsored ads advertising cost of sale (ACOS) in the United Kingdom (UK) in 2022, by type [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1377548/amazon-sponsored-ads-acos-type-uk/
Perpetua Labs Limited. "Median Amazon sponsored ads advertising cost of sale (ACOS) in the United Kingdom (UK) in 2022, by type." Chart. March 31, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1377548/amazon-sponsored-ads-acos-type-uk/
Perpetua Labs Limited. (2023). Median Amazon sponsored ads advertising cost of sale (ACOS) in the United Kingdom (UK) in 2022, by type. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1377548/amazon-sponsored-ads-acos-type-uk/
Perpetua Labs Limited. "Median Amazon Sponsored Ads Advertising Cost of Sale (Acos) in The United Kingdom (Uk) in 2022, by Type." Statista, Statista Inc., 31 Mar 2023, https://www.statista.com/statistics/1377548/amazon-sponsored-ads-acos-type-uk/
Perpetua Labs Limited, Median Amazon sponsored ads advertising cost of sale (ACOS) in the United Kingdom (UK) in 2022, by type Statista, https://www.statista.com/statistics/1377548/amazon-sponsored-ads-acos-type-uk/ (last visited August 24, 2024)
Median Amazon sponsored ads advertising cost of sale (ACOS) in the United Kingdom (UK) in 2022, by type [Graph], Perpetua Labs Limited, March 31, 2023. [Online]. Available: https://www.statista.com/statistics/1377548/amazon-sponsored-ads-acos-type-uk/