Amazon sponsored display CTR in the U.S. 2020-2022

Published by Statista Research Department, Feb 12, 2024
In 2022, the median click-through rate (CTR) of sponsored display ads on Amazon in the United States stood at 0.25 percent. Click-through rate (CTR) is calculated as the total number of clicks divided by the total number of impressions attributed to the advertising campaign in question.

Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022

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Release date

March 2023

Region

United States

Survey time period

2020 to 2022

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Display advertising in the U.S.Digital retail media advertising in the United StatesDigital advertising in the U.S.Programmatic advertising in the UKDigital advertising formats in the U.S.
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