Seven in ten e-commerce executives would completely overhaul their company's customer experience if time, budget, and expertise were no issue, a 2023 survey revealed. When asked which were the reasons not to create a high-quality differentiated experience for all customers, most respondents answered budget and time limitations. Despite this, over 70 percent of surveyed e-commerce business leaders had been asked to match or better the previous year's output with a smaller budget.
Key insights on improving customer experience among e-commerce executives in 2023
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Wunderman Thompson Commerce. (March 30, 2023). Key insights on improving customer experience among e-commerce executives in 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1377446/e-commerce-business-customer-experience-insights/
Wunderman Thompson Commerce. "Key insights on improving customer experience among e-commerce executives in 2023." Chart. March 30, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1377446/e-commerce-business-customer-experience-insights/
Wunderman Thompson Commerce. (2023). Key insights on improving customer experience among e-commerce executives in 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1377446/e-commerce-business-customer-experience-insights/
Wunderman Thompson Commerce. "Key Insights on Improving Customer Experience among E-commerce Executives in 2023." Statista, Statista Inc., 30 Mar 2023, https://www.statista.com/statistics/1377446/e-commerce-business-customer-experience-insights/
Wunderman Thompson Commerce, Key insights on improving customer experience among e-commerce executives in 2023 Statista, https://www.statista.com/statistics/1377446/e-commerce-business-customer-experience-insights/ (last visited December 21, 2024)
Key insights on improving customer experience among e-commerce executives in 2023 [Graph], Wunderman Thompson Commerce, March 30, 2023. [Online]. Available: https://www.statista.com/statistics/1377446/e-commerce-business-customer-experience-insights/