According to a survey conducted in Japan in February 2023, only about one third of all respondents stated that their interest to buy from the Chinese fast fashion online retailer SHEIN in the future, while over 28 percent were sure that they do not want to wear the brand.
The private company headquartered in Guangzhou, China specializes in low priced clothes that are produced domestically, primarily for an international market.
Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023
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LINE Research. (February 20, 2023). Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1377258/japan-shein-purchase-desire/
LINE Research. "Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023." Chart. February 20, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1377258/japan-shein-purchase-desire/
LINE Research. (2023). Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1377258/japan-shein-purchase-desire/
LINE Research. "Desire to Buy at Chinese Fashion Retailer Shein among Japanese Consumers as of February 2023." Statista, Statista Inc., 20 Feb 2023, https://www.statista.com/statistics/1377258/japan-shein-purchase-desire/
LINE Research, Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023 Statista, https://www.statista.com/statistics/1377258/japan-shein-purchase-desire/ (last visited November 23, 2024)
Desire to buy at Chinese fashion retailer SHEIN among Japanese consumers as of February 2023 [Graph], LINE Research, February 20, 2023. [Online]. Available: https://www.statista.com/statistics/1377258/japan-shein-purchase-desire/
