During an early 2023 survey among marketing leaders from companies in the United Kingdom, respondents from business-to-business (B2B) companies selling products reported that 10.78 percent of their companies' budgets were allocated to marketing. On the other hand, B2B companies selling services allocated 9.44 percent of their budgets to marketing.
Share of marketing in for-profit business-to-business (B2B) company budgets in the United Kingdom as of February 2023, by company type
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The CMO Survey. (March 24, 2023). Share of marketing in for-profit business-to-business (B2B) company budgets in the United Kingdom as of February 2023, by company type [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1377221/share-marketing-b2b-company-budgets-uk/
The CMO Survey. "Share of marketing in for-profit business-to-business (B2B) company budgets in the United Kingdom as of February 2023, by company type." Chart. March 24, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1377221/share-marketing-b2b-company-budgets-uk/
The CMO Survey. (2023). Share of marketing in for-profit business-to-business (B2B) company budgets in the United Kingdom as of February 2023, by company type. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1377221/share-marketing-b2b-company-budgets-uk/
The CMO Survey. "Share of Marketing in For-profit Business-to-business (B2b) Company Budgets in The United Kingdom as of February 2023, by Company Type." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1377221/share-marketing-b2b-company-budgets-uk/
The CMO Survey, Share of marketing in for-profit business-to-business (B2B) company budgets in the United Kingdom as of February 2023, by company type Statista, https://www.statista.com/statistics/1377221/share-marketing-b2b-company-budgets-uk/ (last visited December 22, 2024)
Share of marketing in for-profit business-to-business (B2B) company budgets in the United Kingdom as of February 2023, by company type [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1377221/share-marketing-b2b-company-budgets-uk/
