Influence of inflationary pressures on marketing budgets in the UK 2023
During an early 2023 survey among marketing leaders from for-profit companies in the United Kingdom, slightly more than 56 percent of the respondents said that inflationary pressures decreased their marketing spending levels. Approximately 14 percent of responding marketing leaders stated that inflationary pressures increased their marketing spending levels. On the other hand, around 30 percent of the respondents said that inflationary pressures didn't affect their marketing spending levels.
