Change in Black Friday/Cyber Monday Amazon sponsored ads spend in the U.S. 2019-2022

Published by Statista Research Department, Feb 12, 2024
In 2022, the spending on Black Friday and Cyber Monday sponsored ads shown on amazon.com increased 145 percent on the spending recorded during the preceding 14 days. This was the highest increase in spending in the presented period.

Change in Black Friday/Cyber Monday sponsored ads spending on amazon.com from 2019 to 2022

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Release date

March 2023

Region

United States

Survey time period

2019 to 2022

Special properties

includes sponsored products, sponsored brands, sponsored display

Supplementary notes

Shopping period dates :
Black Friday/Cyber Monday 2019: November 29, 2019 and December 2, 2019
Black Friday/Cyber Monday 2020: November 27, 2020 and November 30, 2020
Black Friday/Cyber Monday 2021: November 26, 2021 and November 29, 2021
Black Friday/Cyber Monday 2022: November 25, 2022 and November 28, 2022.

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Black Friday in the UKUK Christmas shoppingHoliday season e-commerce in the United StatesU.S. Thanksgiving weekend shoppingSupply shortages in the holiday season
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