The advertising revenue earned by the short-form video (SFV) market in India amounted to 50 million U.S. dollars in 2022. As of that year, ad spending on SFV platforms accounted for less than one percent of the overall digital ad expenditure in the country. However, forecasts for 2030 predict a massive growth in SFV ad revenue worth approximately 4.5 billion U.S. dollars, and making up 15 percent of digital ad spends.
Advertising spend on short-form video apps made in India in 2022, with projections for 2023 and 2030
(in million U.S. dollars)
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Redseer. (March 10, 2023). Advertising spend on short-form video apps made in India in 2022, with projections for 2023 and 2030 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1376904/india-ad-spend-on-short-form-video-apps/
Redseer. "Advertising spend on short-form video apps made in India in 2022, with projections for 2023 and 2030 (in million U.S. dollars)." Chart. March 10, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1376904/india-ad-spend-on-short-form-video-apps/
Redseer. (2023). Advertising spend on short-form video apps made in India in 2022, with projections for 2023 and 2030 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1376904/india-ad-spend-on-short-form-video-apps/
Redseer. "Advertising Spend on Short-form Video Apps Made in India in 2022, with Projections for 2023 and 2030 (in Million U.S. Dollars)." Statista, Statista Inc., 10 Mar 2023, https://www.statista.com/statistics/1376904/india-ad-spend-on-short-form-video-apps/
Redseer, Advertising spend on short-form video apps made in India in 2022, with projections for 2023 and 2030 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1376904/india-ad-spend-on-short-form-video-apps/ (last visited November 21, 2024)
Advertising spend on short-form video apps made in India in 2022, with projections for 2023 and 2030 (in million U.S. dollars) [Graph], Redseer, March 10, 2023. [Online]. Available: https://www.statista.com/statistics/1376904/india-ad-spend-on-short-form-video-apps/