In 2021, Trendyol was rated as the best brand in Turkey with a score of 42.7. Migros Turk and Hepsiburada followed in the ranking, reaching the scores of 32.6 and 32.2, respectively.
The brands in YouGov Annual Rankings were ranked based on the Index score, which is a measure of overall brand health calculated by taking the average of Impression, Quality, Value, Satisfaction, Recommend and Reputation.
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YouGov. (November 16, 2021). Best brand ranking in Turkey in 2021 [Graph]. In Statista. Retrieved November 26, 2024, from https://www.statista.com/statistics/1376757/turkey-top-ranking-brands/
YouGov. "Best brand ranking in Turkey in 2021." Chart. November 16, 2021. Statista. Accessed November 26, 2024. https://www.statista.com/statistics/1376757/turkey-top-ranking-brands/
YouGov. (2021). Best brand ranking in Turkey in 2021. Statista. Statista Inc.. Accessed: November 26, 2024. https://www.statista.com/statistics/1376757/turkey-top-ranking-brands/
YouGov. "Best Brand Ranking in Turkey in 2021." Statista, Statista Inc., 16 Nov 2021, https://www.statista.com/statistics/1376757/turkey-top-ranking-brands/
YouGov, Best brand ranking in Turkey in 2021 Statista, https://www.statista.com/statistics/1376757/turkey-top-ranking-brands/ (last visited November 26, 2024)
Best brand ranking in Turkey in 2021 [Graph], YouGov, November 16, 2021. [Online]. Available: https://www.statista.com/statistics/1376757/turkey-top-ranking-brands/