During a mid-2022 survey among agency and advertising executives in the United States, 61 percent said social media were developing the most innovative opportunities for advertisers. Mobile ads and digital out-of-home (DOOH) media followed, mentioned by 48 and 47 percent of respondents, respectively.
Media developing the most innovative opportunities for advertisers according to agency and ad executives in the United States as of June 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Loop (@loopforbusiness). (December 6, 2022). Media developing the most innovative opportunities for advertisers according to agency and ad executives in the United States as of June 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1376577/most-innovative-media-advertisers-united-states/
Loop (@loopforbusiness). "Media developing the most innovative opportunities for advertisers according to agency and ad executives in the United States as of June 2022." Chart. December 6, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1376577/most-innovative-media-advertisers-united-states/
Loop (@loopforbusiness). (2022). Media developing the most innovative opportunities for advertisers according to agency and ad executives in the United States as of June 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1376577/most-innovative-media-advertisers-united-states/
Loop (@loopforbusiness). "Media Developing The Most Innovative Opportunities for Advertisers According to Agency and Ad Executives in The United States as of June 2022." Statista, Statista Inc., 6 Dec 2022, https://www.statista.com/statistics/1376577/most-innovative-media-advertisers-united-states/
Loop (@loopforbusiness), Media developing the most innovative opportunities for advertisers according to agency and ad executives in the United States as of June 2022 Statista, https://www.statista.com/statistics/1376577/most-innovative-media-advertisers-united-states/ (last visited December 21, 2024)
Media developing the most innovative opportunities for advertisers according to agency and ad executives in the United States as of June 2022 [Graph], Loop (@loopforbusiness), December 6, 2022. [Online]. Available: https://www.statista.com/statistics/1376577/most-innovative-media-advertisers-united-states/