During a survey among internal communications (IC) professionals in Brazil at the end of 2023, almost two-thirds (or 64 percent) of respondents said engaging leaders as communicators was one of the top challenges for IC. Improve data measurement and management followed, mentioned by 52 percent, whereas 49 percent cited communicating the company's strategy and culture.
Leading challenges for internal communications (IC) in companies in Brazil as of December 2023
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Ação integrada. (February 21, 2024). Leading challenges for internal communications (IC) in companies in Brazil as of December 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1376345/top-challenges-internal-communications-companies-brazil/
Ação integrada. "Leading challenges for internal communications (IC) in companies in Brazil as of December 2023." Chart. February 21, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1376345/top-challenges-internal-communications-companies-brazil/
Ação integrada. (2024). Leading challenges for internal communications (IC) in companies in Brazil as of December 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1376345/top-challenges-internal-communications-companies-brazil/
Ação integrada. "Leading Challenges for Internal Communications (Ic) in Companies in Brazil as of December 2023." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1376345/top-challenges-internal-communications-companies-brazil/
Ação integrada, Leading challenges for internal communications (IC) in companies in Brazil as of December 2023 Statista, https://www.statista.com/statistics/1376345/top-challenges-internal-communications-companies-brazil/ (last visited December 22, 2024)
Leading challenges for internal communications (IC) in companies in Brazil as of December 2023 [Graph], Ação integrada, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1376345/top-challenges-internal-communications-companies-brazil/