Between 2016 and 2020, the share of enterprises in Portugal that used at least two social media types varied between 16 and 17 percent. In 2021, that share increased considerably to around 25 percent, which increased to almost 28 percent in 2023.
Share of enterprises using at least two social media platforms in Portugal from 2016 to 2023
Refers to the share of enterprises with at least 10 employees, excluding the financial sector.
The types of social media are the following: social networks, blog or microblog, multimedia sharing websites, and wiki-based knowledge sharing tools.
Release date is the date of access.
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European Commission. (January 2, 2025). Share of enterprises using at least two social media platforms in Portugal from 2016 to 2023 [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/1376182/portugal-enterprises-using-at-least-two-social-media-types/
European Commission. "Share of enterprises using at least two social media platforms in Portugal from 2016 to 2023." Chart. January 2, 2025. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/1376182/portugal-enterprises-using-at-least-two-social-media-types/
European Commission. (2025). Share of enterprises using at least two social media platforms in Portugal from 2016 to 2023. Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/1376182/portugal-enterprises-using-at-least-two-social-media-types/
European Commission. "Share of Enterprises Using at Least Two Social Media Platforms in Portugal from 2016 to 2023." Statista, Statista Inc., 2 Jan 2025, https://www.statista.com/statistics/1376182/portugal-enterprises-using-at-least-two-social-media-types/
European Commission, Share of enterprises using at least two social media platforms in Portugal from 2016 to 2023 Statista, https://www.statista.com/statistics/1376182/portugal-enterprises-using-at-least-two-social-media-types/ (last visited January 05, 2025)
Share of enterprises using at least two social media platforms in Portugal from 2016 to 2023 [Graph], European Commission, January 2, 2025. [Online]. Available: https://www.statista.com/statistics/1376182/portugal-enterprises-using-at-least-two-social-media-types/
