Share of electronics e-shoppers globally 2022, by gender

Published by
Koen van Gelder,
Dec 10, 2024
Men are keener on buying electronics products online than women, an August 2022 survey shows. Among the men surveyed, almost four in ten had purchased electronics via the internet in the previous 12 months, whereas only two in ten female buyers had done the same.

Share of e-commerce electronics buyers worldwide as of August 2022, by gender

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Sources

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Release date

October 2022

Region

Worldwide

Survey time period

August 2022

Number of respondents

5,009 respondents

Age group

18-65+ years

Special properties

active online shoppers* in the U.S., UK, France, Germany, and Australia

Method of interview

Questionnaire

Supplementary notes

* Who had purchased items online at least once in the previous 12 months. The source did not specify how many of the 5,009 respondents had purchased electronics.

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