According to a survey conducted by Rakuten Insight in 2023 on social commerce in Malaysia, Facebook was the most common social media platform for respondents above 25 years old to make a purchase in the last 12 months. Instagram was more popular among respondents between the age of 16 and 24 years old.
Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2023, by age
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Rakuten Insight. (March 15, 2023). Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2023, by age [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1375621/malaysia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2023, by age." Chart. March 15, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1375621/malaysia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. (2023). Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2023, by age. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1375621/malaysia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Malaysia as of February 2023, by Age." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1375621/malaysia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2023, by age Statista, https://www.statista.com/statistics/1375621/malaysia-social-media-platforms-used-for-social-commerce-by-age/ (last visited December 22, 2024)
Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2023, by age [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1375621/malaysia-social-media-platforms-used-for-social-commerce-by-age/
