According to a survey conducted by Rakuten Insight in Taiwan in 2023 on social commerce, 65 percent of respondents who bought things through social media answered that they used Facebook for purchases during the last 12 months. Approximately 34 percent stated that they have used Instagram to do the same.
Most commonly used social media platform for purchases during the last 12 months in Taiwan as of February 2023
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Rakuten Insight. (March 15, 2023). Most commonly used social media platform for purchases during the last 12 months in Taiwan as of February 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1375593/taiwan-social-media-platforms-used-for-social-commerce/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Taiwan as of February 2023." Chart. March 15, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1375593/taiwan-social-media-platforms-used-for-social-commerce/
Rakuten Insight. (2023). Most commonly used social media platform for purchases during the last 12 months in Taiwan as of February 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1375593/taiwan-social-media-platforms-used-for-social-commerce/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Taiwan as of February 2023." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1375593/taiwan-social-media-platforms-used-for-social-commerce/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Taiwan as of February 2023 Statista, https://www.statista.com/statistics/1375593/taiwan-social-media-platforms-used-for-social-commerce/ (last visited November 21, 2024)
Most commonly used social media platform for purchases during the last 12 months in Taiwan as of February 2023 [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1375593/taiwan-social-media-platforms-used-for-social-commerce/