According to a survey on social commerce conducted by Rakuten Insight in Singapore in 2023, around 67 percent of respondents between 25 and 34 years stated that they had not made any purchases on social media because they preferred to purchase items from the official website or physical store. The same survey indicated that around 27 percent of Singaporean consumers regularly shopped on social media.
Reasons to not purchase something on social media in Singapore as of February 2023, by age
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Rakuten Insight. (March 15, 2023). Reasons to not purchase something on social media in Singapore as of February 2023, by age [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/
Rakuten Insight. "Reasons to not purchase something on social media in Singapore as of February 2023, by age." Chart. March 15, 2023. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/
Rakuten Insight. (2023). Reasons to not purchase something on social media in Singapore as of February 2023, by age. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/
Rakuten Insight. "Reasons to Not Purchase Something on Social Media in Singapore as of February 2023, by Age." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/
Rakuten Insight, Reasons to not purchase something on social media in Singapore as of February 2023, by age Statista, https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/ (last visited December 20, 2024)
Reasons to not purchase something on social media in Singapore as of February 2023, by age [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1375483/singapore-social-media-non-purchase-drivers-by-age/