According to a survey on social commerce conducted by Rakuten Insight in Singapore in 2023, 59 percent of female and 48 percent of male respondents answered they had bought clothing articles using social media. The same survey indicated that around 27 percent of Singaporean consumers regularly shopped on social media.
Types of items purchased on social media in Singapore as of February 2023, by gender
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Rakuten Insight. (March 15, 2023). Types of items purchased on social media in Singapore as of February 2023, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1375470/singapore-types-of-items-purchased-on-social-media-by-gender/
Rakuten Insight. "Types of items purchased on social media in Singapore as of February 2023, by gender." Chart. March 15, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1375470/singapore-types-of-items-purchased-on-social-media-by-gender/
Rakuten Insight. (2023). Types of items purchased on social media in Singapore as of February 2023, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1375470/singapore-types-of-items-purchased-on-social-media-by-gender/
Rakuten Insight. "Types of Items Purchased on Social Media in Singapore as of February 2023, by Gender." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1375470/singapore-types-of-items-purchased-on-social-media-by-gender/
Rakuten Insight, Types of items purchased on social media in Singapore as of February 2023, by gender Statista, https://www.statista.com/statistics/1375470/singapore-types-of-items-purchased-on-social-media-by-gender/ (last visited July 22, 2024)
Types of items purchased on social media in Singapore as of February 2023, by gender [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1375470/singapore-types-of-items-purchased-on-social-media-by-gender/