Reasons for not buying items from social media Malaysia 2023

Published by
Amanda Siddharta,
Sep 12, 2024
According to a survey conducted by Rakuten Insight in 2023 on social commerce in Malaysia, 64 percent of the respondents who have never shopped on social media before said that they preferred to purchase products from official websites or physical stores. Another 50 percent said they didn't trust the process of buying products via social media.

Leading reasons for not purchasing items via social media in Malaysia as of February 2023

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Release date

March 2023

Region

Malaysia

Survey time period

February 9 to 28, 2023

Number of respondents

1,592 respondents

Age group

16 years and older

Special properties

among respondents who have never made a purchase on social media

Supplementary notes

Original question: " If you have not purchased anything on social media, why not? (choose up to 3 of the most relevant answers)"

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