According to a survey conducted by Rakuten Insight in 2023 on social commerce, 63 percent of respondents in Malaysia said that they purchased an item from social media because it was convenient. Another 62 percent stated that it was because of an ongoing sale or promotion for buying the item on social media.
Leading reasons to purchase something via social media in Malaysia as of February 2023
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Rakuten Insight. (March 15, 2023). Leading reasons to purchase something via social media in Malaysia as of February 2023 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1375394/malaysia-reasons-for-social-commerce-purchase/
Rakuten Insight. "Leading reasons to purchase something via social media in Malaysia as of February 2023." Chart. March 15, 2023. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1375394/malaysia-reasons-for-social-commerce-purchase/
Rakuten Insight. (2023). Leading reasons to purchase something via social media in Malaysia as of February 2023. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1375394/malaysia-reasons-for-social-commerce-purchase/
Rakuten Insight. "Leading Reasons to Purchase Something via Social Media in Malaysia as of February 2023." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1375394/malaysia-reasons-for-social-commerce-purchase/
Rakuten Insight, Leading reasons to purchase something via social media in Malaysia as of February 2023 Statista, https://www.statista.com/statistics/1375394/malaysia-reasons-for-social-commerce-purchase/ (last visited November 18, 2024)
Leading reasons to purchase something via social media in Malaysia as of February 2023 [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1375394/malaysia-reasons-for-social-commerce-purchase/
