According to a ranking in September 2024, Mixue Ice Cream & Tea was the most competitive bubble tea brand in China, scoring 96.78 points in an index with 100 points being the highest possible value. Guming followed with an index score of 90.41.
Leading new-style tea beverage brands as of September 2024, based on brand index
The index score is a weighted average based on factors such as operation revenue, number of outlets, brand reputation, brand influence, and analyst comments.
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NetEase. (October 15, 2024). Leading new-style tea beverage brands as of September 2024, based on brand index [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1375092/china-leading-bubble-tea-brands/
NetEase. "Leading new-style tea beverage brands as of September 2024, based on brand index." Chart. October 15, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1375092/china-leading-bubble-tea-brands/
NetEase. (2024). Leading new-style tea beverage brands as of September 2024, based on brand index. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1375092/china-leading-bubble-tea-brands/
NetEase. "Leading New-style Tea Beverage Brands as of September 2024, Based on Brand Index." Statista, Statista Inc., 15 Oct 2024, https://www.statista.com/statistics/1375092/china-leading-bubble-tea-brands/
NetEase, Leading new-style tea beverage brands as of September 2024, based on brand index Statista, https://www.statista.com/statistics/1375092/china-leading-bubble-tea-brands/ (last visited November 23, 2024)
Leading new-style tea beverage brands as of September 2024, based on brand index [Graph], NetEase, October 15, 2024. [Online]. Available: https://www.statista.com/statistics/1375092/china-leading-bubble-tea-brands/
