Main reasons for shopping on social media Philippines 2023, by age

Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023, by age group

Characteristic16 to 24 years25 to 34 years35 to 44 years45 to 54 years55 years and above
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Statistic: Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023, by age group
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Source

Use Ask Statista Research Service

In cooperation with

Rakuten Insight

Release date

March 2023

Region

Philippines

Survey time period

February 9 to 28, 2023

Number of respondents

11,348 respondents

Age group

16 years and older

Special properties

among respondents who made a purchase on social media

Method of interview

Online survey

Supplementary notes

Original question: "Why did you purchase something on social media?"
Multiple answers were allowed.
Age breakdown:
16-24 years: 2,386
25-34 years: 4,447
35-44 years: 3,070
45-54 years: 1,050
55 and older: 395

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